By reading an academic journal, you are already at high-risk of publishing addiction (PA). So read on and see if you have it. PA is proposed as a previously unreported behavioural addiction. Gambling, excessive smartphone use and unrestrained shopping are other behavioural "addictions".1,2 Although widespread, PA is masked by its normalisation within academia, as alcoholism may be accepted in a brewery. PA can greatly impact the lives of those in its grip.